Testimonials

Impact Through Partnership

When one of my Brand Managers needs to take Maternity Leave, I knew that I needed someone who can backfill the role immediately.  Securing Tonya was one of the best calls I made.  Tonya transitioned seamlessly to our organization and AGILE process, enabling our team to deliver on key initiatives without delay.  Not only did she keep projects moving forward, but she also effectively managed the team to develop and grow in Brand Management skills.  To note, when one team member was significantly underperforming, Tonya managed the transition process to upgrade that role while still managing the team and work deliverables. 

Tonya was responsible for leading initiatives, creating new projects in line with AGILE priorities, building team development and morale, handling performance reviews, and coaching team members.  She managed all of this independently, with minimal guidance, while also ensuring alignment with my directives.

Because Tonya was so effective on our initial 5-month project, I have since engaged her services for additional campaigns. Her results have also led other departments to utilize her expertise for their marketing initiatives.

I fully expect to contact Tonya as soon as I know I have a need to fill gaps on my team. 

Alex L.

Director of Marketing

In today’s fast-paced and ever-evolving media landscape, Tonya stands out for her clarity, transparency, and collaborative approach. With deep, hands-on experience in the premium spirits and wine industry at the highest levels, she brings a uniquely insightful perspective. Tonya skillfully translates complex data into meaningful consumer strategies that resonate across generations—from Millennials and Gen Z to Baby Boomers—with equal enthusiasm and precision.

Her sharp insights have been instrumental in shaping Meritage’s campaigns. For example, Tonya’s data-driven approach revealed that targeted consumers are willing to pay nearly 10% more for sustainable products. She also leverages key trends, such as the fact that nearly half of all consumers have made purchases directly through social media, with 67% using these platforms to discover new brands and 70% seeking out reviews to validate their buying decisions. These proven strategies have empowered our business to scale from regional initiatives to high-stakes national campaigns.

Tonya has consistently helped suppliers connect with end-line consumers through a rare combination of talent, integrity, and passion. She is an invaluable partner in driving meaningful engagement and results.

Ed Edwards

Founder of Meritage Fine Wine & Spirits

I have had the pleasure of working with Tonya on several projects, including the U.S. launch of Barramundi Wines from Australia. She brings the full toolkit of a seasoned marketing executive to every initiative and is particularly effective when presenting to clients, stakeholders, and boards.  Tonya has an intentional, focused point of view and communicates it with clarity, polish, and urgency. She elevates the conversation in the room and translates strategy into real momentum. Quite simply, she raises my sales game to the next level.

Christopher P.

Founder of CRP Wine Trade Solutions

I’ve had the pleasure of working with Tonya in two capacities, first at Deutsch Family Wine & Spirits where she led marketing for the [ yellow tail ] brand, and now as an independent consultant. She is a business-savvy marketing leader and an exceptional partner. Tonya brings a rare combination of strategic thinking, creativity, and meticulous attention to detail. I’ve seen her lead multiple national, multi-million-dollar marketing campaigns, often under tight deadlines and with complex stakeholder groups with absolute professionalism and grace. She consistently makes the difficult look easy. Her natural curiosity and willingness to ask the right, and sometimes tough questions sets her apart and ultimately drives stronger results for her brands. She is highly efficient, quick to get up to speed, and delivers with impact. Beyond her expertise, Tonya is simply a joy to work with. I am always very happy when I get the opportunity to work with Tonya. She is an invaluable asset to any brand or team.

Karen B.

Founder of Prosper PR

I am pleased to provide this testimonial for Tonya Noble, whose professionalism and dedication made a significant impact during a critical period for our team. When we faced two triple overlapping maternity leaves, Tonya was brought in to ensure continuity across the most complex areas of our business, notably High Noon and Luxury Spirits. This required deep industry expertise, adaptability, and a proven track record of managing high-stakes responsibilities.

Tonya took on the challenge of overseeing these demanding areas, quickly grasping the unique landscape and demonstrating not only technical proficiency but also the ability to navigate complex processes and priorities with confidence and precision. From the outset, she integrated smoothly into our team, establishing strong working relationships with colleagues and stakeholders, and her strategic approach to engagement—especially with challenging partners at the VP level—built credibility and trust that enabled effective collaboration and the successful advancement of business objectives. What truly set Tonya apart was her ability to drive progress with minimal oversight; she managed both high-level initiatives and day-to-day tasks seamlessly, ensuring nothing was overlooked while giving the team leader invaluable peace of mind to focus on broader priorities. Her proactive communication, problem-solving skills, and unwavering reliability ensured continuity and stability during this transitional period, minimizing disruption and maintaining momentum.

Throughout her tenure, Tonya consistently demonstrated trustworthiness, integrity, and a calm, solutions-oriented mindset, always prioritizing the best interests of the business and its people. Based on this exceptional experience, Tonya Noble is my preferred choice for future support opportunities—her professionalism, character, and effectiveness make her an asset to any team, and I wholeheartedly endorse her for roles requiring complex business management, stakeholder engagement, and leadership during periods of change.

Emma O.

 Senior Manager of Commerce